Wild Things Gear
Background
Wild Things Gear, a designer and manufacturer of high-end technical mountain climbing apparel and gear, was founded in 1981 in North Conway, NH by world-class Alpine climber Marie Meunier. In July 2008, The Walnut Group in partnership with Consumer Growth Partners purchased a controlling share of the Company, enabling Wild Things to expand the brand and deliver on the promise of making gear for the most demanding conditions on earth. Today Wild Things is internationally recognized for its quality gear for outdoor enthusiasts as well as being a proud supplier to the U.S. Armed Forces and many law enforcement groups. Wild Things manufactures all its products in the U.S. and offers product online and via select retailers.
Strategy
CGP entered into the transaction to help the founder/owner leverage the Company’s 25-year+ reputation and credibility as a trusted designer of the world’s highest quality mountaineering gear into an elite consumer brand over the next five years. CGP partnered with an institutional private equity investor and subsequently identified and recruited senior management team members in the areas of finance, sales and marketing. CGP continues to assist management in all aspects of the business and is particularly focused with Marie and the management team on building a successful multi-channel consumer brand.
Involvement
Bill Reisler is a Director of the Company.
Transaction Announcement
To review the announcement, please click on the following link: Wild Things Gear